Market Search Recruiting Recruitment Executive Search for advertising & marketing pros in the right opportunities

Director Digital and Email Client Strategy

This key Digital hire will function as the medium expert inside integrated Email Marketing Teams and will work with multiple clients, new business efforts and projects at once. This role will require hands on involvement in all things Digital and email as well as participation in overall strategy development, planning sessions, budget management, etc. 8+ years experience of Digital email marketing experience within a Digital Ad Agency or Marketing Services Firm.  past experience in creating and delivering Digital email marketing solutions (based on best practices, industry benchmarks, and key metrics) that are based in DR, ROI and sales results. Lead the development and delivery of innovative proposals to capture both account growth and new business opportunities.

Position is based in NYC, NY.

David Honig. Recruiter
MarketSearch
Boston, MA

Contact for More Info
phone: 617-971-0300

ACCOUNT SUPERVISOR – DIGITAL & CREATIVE

Account Supervisor - Digital & Creative

Our client is a highly progressive marketing services firm located close to Boston. We are seeking an energized Account Supervisor from an advertising agency background with a strong focus on digital marketing strategy along with project management & client development experience. This position will report into the Director of Client Services and work very closely with the Creative & Digital Development Teams along with being a part of the new business process and drafting strategy programs for major clients. Candidates should have experience as the day-to-day contract for clients along with offering recommendations for best practice.  Boston.

David Honig. Recruiter
MarketSearch
Boston, MA

Contact for More Info
phone: 617-971-0300

Director of Engagement Strategy and Analysis

The Director of Engagement Strategy and Analysis will work directly with the General Manager of the ROI software business unit, as well as other members of the Product Team, to help lead front end customer requirements gathering and application design for an evolving suite of marketing spend optimization and marketing workflow software. Director of Engagement Strategy and Analysis primary responsibility is to manage the day-to-day interaction with lead user clients to solve their marketing optimization problems, and help translate the learning and applications from those clients into generalizable, commercially available software products. The candidate should have demonstrated track record in consultative client services in the areas of marketing operations, strategy and/or advanced research, and strong capabilities in data modeling and optimization analytics. Background in the following would be helpful: media planning data sources/services and associated media planning software tools both in traditional and emerging digital/interactive media measurement (e.g. MRI, Nielsen, telmar,Plan, comScore, Arbitron), multivariate statistical methods, and Marketing Resource Management / Enterprise Marketing Management software (e.g. Unica, AssetLink, Aprimo).

Boston, MA

David Honig. Recruiter
MarketSearch
Boston, MA

Contact for More Info
phone: 617-971-0300

Search Marketing & Optimization Manager

This position is on the fast track for growth. Our client is a major fortune 500 listed firm with a Marketing Services arm that helps regional based, highly profitable business groups meet their online objectives. Candidates for this role will have solid experience in driving traffic to websites along with making recommendations on how to optimize online programs.

Candidates are able to work from their home office 3-4 days a week then on site 1 or 2 days at our clients offices located south of Boston.

- At least three years experience in the planning, creation, placement and optimization of CPC & CPA SEM across multiple search engines (Google, Yahoo, MSN/Bing, etc.) with multiple clients with monthly budgets of thousands of dollars each.
- Planning, buying and optimization of CPM, CPA based display/banner advertising rich media with individual publishers and ad networks using geo-targeting, demographic, behavioral and retargeting methods.
- Creation, strategy development, optimization and maintenance of social media (Facebook, YouTube, Twitter, etc.) campaigns.
- Experience in administering first tier analytics solutions using services such as Omniture, Web Trends, Google analytics
- Excellent organizational and multi-tasking skills to manage dozens of clients and projects seamlessly.
- Demonstrated ability to collaborate with clients, colleagues and external partners and build consultative, partnership relationships.

• Plans, creates, maintains and optimizes paid search (SEM) and display (banner) advertising for a pre-assigned list of clients.
• Monitors clients’ budgets regularly to ensure spending is paced correctly and meets budget goals on a monthly and contract basis.
• Optimizes paid search campaigns on a broad set of criteria: CPC, CTR, CPA/CPL, Avg. Position, to deliver optimal results.
• Optimizes display campaigns to deliver high CTR, efficient CPMs and high post impressions activity and conversion.
• Provides regular reporting to clients for all of the above activities.
• Works productively with proprietary and syndicated software tools (DART, DFA, Omniture, etc) to effectively manage dozens of clients simultaneously.
• Communicates effectively with both internal associates within and across teams and external partners and clients to deliver superior performance.

David Honig. Recruiter
MarketSearch
Boston, MA

Contact for More Info
phone: 617-971-0300

Client Services and Digital MarCom Director jobs

searching for a Director of Client Services. Must have both Digital and off-line experience along with B2B Account Strategy Development. MA.

Digital Marketing Com. Director. Exp. in social media PR outreach, influencer group communications strategy. 10+ yrs Boston

David Honig. Recruiter
MarketSearch
Boston, MA

Contact for More Info
phone: 617-971-0300

Director of Analytics

The Director of Analytics will be accountable for the overall management of significant projects and programs, including profitability, timeliness, quality, and management of direct reports.

Ability to work effectively with diverse teams including statistical, technical and marketing resources.  Manage client expectations of delivery and final project sign off.  Oversee RA, AC, Statistical and Technical resources in project delivery.  Responsible for the quality of the deliverables overseen.  Ensure that staff executes instructions accurately and that all number, tables and details within deliverables are correct.  Write the deliverable for all the basic analysis offered in a clear and concise fashion, tailoring recommendations to the results and business needs of the client.  Translate client business questions into recommended course of analytic analysis.  Ability to assess client needs and transfer this knowledge into actionable results.  Project lead on larger accounts and multiple project relationships.  Provide guidance to team members on relevant analytic techniques and applications, where necessary.  Drive account and client communications.  Maintain complete documentation for all projects where appropriate.  Responsible for designing and managing significant analytic projects.  Perform quantitative and qualitative studies for our clients.

Responsible for on-time, on-budget delivery of analytic projects

•    Ensure client satisfaction

•    Oversee all levels of staff to ensure adequate coverage and project delivery

•    Manage client expectations of delivery and project signoff

•    Provide strategic recommendations to clients based on analysis findings

•    Explore and capitalize on opportunities to cross-sell and up-sell existing clients collaborating with Client Services to assess prospective clients’ needs and craft and present proposals that meet those needs

•    Responsible for 1-2 direct reports – providing coaching, mentoring and professional development

Requirements:

•    8-10 years of analytic experience including management of analytic professionals and database marketing experience.

•    Strong communication, interpersonal and negotiation skills a must.

•    Experience in the credit card industry a plus

•    Bachelor or Master's degree in a quantitative discipline

David Honig. Recruiter
MarketSearch
Boston, MA

Contact for More Info
phone: 617-971-0300

Director of Analytics

The Director of Analytics will be accountable for the overall management of significant projects and programs, including profitability, timeliness, quality, and management of direct reports.

Ability to work effectively with diverse teams including statistical, technical and marketing resources.  Manage client expectations of delivery and final project sign off.  Oversee RA, AC, Statistical and Technical resources in project delivery.  Responsible for the quality of the deliverables overseen.  Ensure that staff executes instructions accurately and that all number, tables and details within deliverables are correct.  Write the deliverable for all the basic analysis offered in a clear and concise fashion, tailoring recommendations to the results and business needs of the client.  Translate client business questions into recommended course of analytic analysis.  Ability to assess client needs and transfer this knowledge into actionable results.  Project lead on larger accounts and multiple project relationships.  Provide guidance to team members on relevant analytic techniques and applications, where necessary.  Drive account and client communications.  Maintain complete documentation for all projects where appropriate.  Responsible for designing and managing significant analytic projects.  Perform quantitative and qualitative studies for our clients.

Responsible for on-time, on-budget delivery of analytic projects

•    Ensure client satisfaction
•    Oversee all levels of staff to ensure adequate coverage and project delivery
•    Manage client expectations of delivery and project signoff
•    Provide strategic recommendations to clients based on analysis findings
•    Explore and capitalize on opportunities to cross-sell and up-sell existing clients collaborating with Client Services to assess prospective clients’ needs and craft and present proposals that meet those needs
•    Responsible for 1-2 direct reports – providing coaching, mentoring and professional development
Requirements:
•    8-10 years of analytic experience including management of analytic professionals and database marketing experience.
•    Strong communication, interpersonal and negotiation skills a must.
•    Experience in the credit card industry a plus
•    Bachelor or Master's degree in a quantitative discipline

Boston, MA

David Honig. Recruiter
MarketSearch
Boston, MA

Contact for More Info
phone: 617-971-0300

Client Services and Digital MarCom Director jobs

searching for a Director of Client Services. Must have both Digital and off-line experience along with B2B Account Strategy Development. MA.

Digital Marketing Com. Director. Exp. in social media PR outreach, influencer group communications strategy. 10+ yrs Boston

David Honig. Recruiter
MarketSearch
Boston, MA

Contact for More Info
phone: 617-971-0300

SVP Digital Marketing Strategy

SVP Digital Marketing Strategy

All candidates need to have an exceptional understanding of the digital space and how to apply SEO, SEM, social and mobile media to innovative CRM based campaigns. The right candidate will have P&L, executive leadership experience, can walk into a "blank slate" and mold it into an e commerce leader. Cross promotions along with partnership program creativity are a given from this candidates background.  Responsibilities include building an infrastructure of Interactive Strategists, developing online strategies for a group an expansive product line in North America which is primarily retail based.

Most importantly, candidates are required to have a minimum of 12+ years experience working on leading globally known consumer focused (preferably online) marketing strategy. Along with 5+ years of being immersed in Digital Marketing.

This position reports into the CEO of the firm who is actively involved with the success of their Digital capabilities. Candidates should be tenacious, passionate and true leaders in the Digital space.

Indianapolis Indiana

David Honig. Recruiter
MarketSearch
Boston, MA

Contact for More Info
phone: 617-971-0300

Senior Manager Financial External Public Relations Communications

Senior Manager Financial External Public Relations Communications

Candidates must be actively employed within Public Relations working for a Financial Services, Bank or Consumer Package Goods firm along with have a relevant media rolodex of current contacts.

The Senior Manager role will be responsible for developing and leading innovative external public relations strategies that create and drive awareness and business initiatives across the geographic footprint and nationally as appropriate.  The position reports to the Vice President, Corporate Communications.

The Senior Manager will have expertise in team building, possess strong executive presence, will use data to develop and lead programs and activities, and will have strong work experience to drive strategy and support recommendations. This person should have experience engaging with and managing the press and a high degree of comfort interfacing with a variety of internal and external individuals and entities. Individual should have significant experience managing people, as well as agencies and budgets.

Bachelors Degree in Communications, Journalism, English or Business
7+ years of media relations experience in banking, financial services, Consumer or other related environment
A strong business background, as well as excellent managerial skills
Solid top-tier media relationships
Masters Degree in Communications, Journalism, English or Business
Identify and brief senior management on matters relating to industry trends and challenges, public information, relationships with the news media, and potential impact of policy and product decisions.

Plano, TX

David Honig. Recruiter
MarketSearch
Boston, MA

Contact for More Info
phone: 617-971-0300