MARKETING MANAGER
OVERVIEW:
Our Client, a provider services and software for greater efficiency in information management is searching for a Marketing Manager to work closely with the VP, Sales Director and help generate awareness in new U.S. markets.
DAY-TO-DAYS
This position will product highly-focused value propositions to segmented markets. Specifically, this position will provide presentations and collateral to improve sales effectiveness. They will help The Sales Department in the preparation of personalized presentations for must-win bids. Validate the quality of communication and execution of important bids. Be prepared to accompany sales force on specific visits where marketing-knowledge may help win bid.
There is a strong focus on public relations here. PR should be generated at least once a month: new product launches, company achievements, new contracts, client endorsements, facilities inaugurations, etc. both web-based PR and local press.
The Marketing Manager is expected to act as community manager regardless of social media strategy implementation. Monitoring of all citations of in all medias. Fast-reaction plan to respond to both positive and adverse publicity.
Global marketing strategies must be executed along with local marketing strategies. Global marketing platforms adapted to the local tastes and cultures. The Marketing Manager should be a central resource point for market and competitor information. He/She should actively gather business intelligence and disseminate it to management and the Sales Department.
ABOUT YOU:
Candidates should have at least 5 years experience working in marketing management. They should have a proven record of having increased market penetration through awareness campaigns that they have developed and executed.
David Honig. Recruiter
MarketSearch
Boston, MA
Contact for More Info
phone: 617-971-0300
 Call us at (617) 971-0300 |
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